Grateful Patient Programs: Breaking Down the Basics A grateful patient program is evidence of all of your excellent work, since grateful patients are generously giving back in honor of the positive experiences they had in your care. Send a prompt letter or give a phone call from the hospital’s president or other higher-up to check in on the patient and open the discussion about a donation. Donor-Centered Appeal Letter - Gail Perry's Fired-Up So I sat down and, just brainstorming with the staff, came up with this revised letter instead. And I think this is a true sample of what people mean by “donor-centered.”. Here is a donor-centered appeal letter that’s friendly, casual, heart-felt and even a bit intimate.